Personal data is any information about you by which you can be identified. This can include information such as; your name, date of birth, email address, postal address, phone number, mobile number. I also include information about your device (such as the IP address, which is a numerical code to identify your device that can provide information about the country, region or city where you are based) as well as information relating to your personal circumstances and how you use our sites and services.
What personal data we collect and how we use it
We collect personal data when you sign up for our services and when you browse our sites. This information is used to provide our information delivery strategy and other services, display advertisement and analyse how visitors use our sites.
The personal data we collect when you subscribe for newsletter at braintrusthub.com
When you register for subscription on braintrusthub.com we collect: your name; your email address; day and month of birth; some limited data from your social media profile (further information on this is below) if you have signed in to braintrusthub.com using your social media details; and your photograph, if you add one to your profile page.
You can choose to add a username to your profile page and you can use this when posting content or comments on our site.
Using your social media details to sign into for comments
When you sign in for comments using your Facebook login details, you give permission to Facebook to share with us your email address and certain aspects of your Facebook profile if you have made these public on your Facebook profile. This only includes your first and last name, age range, link to your Facebook profile and profile picture. We do not have access to updates on your Facebook profile.
If you use your Google login details, you give Google permission to share the information that you have made public in your Google profile. This only includes your first and last name, your email
address and whether your email address has been validated, your age range, a link to your Google profile and, if you have one, your profile picture.
Posting comments on our sites
When you post information on a discussion board or comment publicly on an article on one of our sites, the information you post and your username are publicly accessible. This information can be viewed online and collected by other people. We are not responsible for the way these other people use this information. When contributing to a discussion, we strongly recommend you avoid sharing any personal details, and especially information that can be used to identify you directly such as your name, age, address and name of employer. We are not responsible for the privacy of any identifiable information that you post in our online community or other public pages of the site.
How we collect personal data
We collect personal data when you:
- Subscribe for newsletter
- When you register or log in with your social media for comments
- use mobile devices to access our content;
- access our sites, through cookies and other similar technology; and when you contact us via email, social media, or similar technologies or when you mention us on social media.
Why we use your personal data
We use personal data collected through our sites and apps for a number
of purposes, including the following:
- To provide the services you sign up for, such as sending out subscriptions. We also use the personal data for related internal administrative purposes – such as our accounting and records – and to make you aware of any changes to our services.
- To carry out marketing analysis, for example we look at what you have viewed on our sites and what services you have bought to better understand what your interests and preferences are, and to improve our marketing by making it more relevant to your interests and preferences.
- To sell advertising space on our sites.
- For statistical purposes such as analysing the performance of our sites and to understand how visitors use our site.
- To respond to your queries and to resolve complaints.
- To comply with applicable laws and regulations.
- Legal grounds for using your personal data
We will only use your personal data where we have a legal ground to do so. We determine the legal grounds based on the purposes for which we have collected and used your personal data. In every case, the legal ground will be one of the following:
- Consent: For example, where you have provided your consent to receive marketing emails from us. You can withdraw your consent at any time. In the case of marketing emails you can withdraw your consent by clicking on the “unsubscribe” link at the bottom of the email or through your email preferences in the “emails and marketing” tab. Our legitimate interests: Where it is necessary for us to understand our readers, promote our services and operate our sites efficiently for the creation, publication and distribution of news, media and related journalistic content both online and globally.
For example, we will rely on our legitimate interest when we analyse what content has been viewed on our sites and apps, so that we can understand how they are used. It is also in our legitimate interest to carry out marketing analysis to determine what products and services may be relevant to the interests of our readers. You can opt out from having your personal data used for marketing analysis in your account in the “emails and marketing” tab.
- Compliance with law: In some cases, we may have a legal obligation to use or keep your personal data.
- Security of your personal data
We have implemented appropriate technical and organisational controls to protect your personal data against unauthorised processing and against accidental loss, damage or destruction. You are responsible for choosing a secure password when we ask you to set up a password to access sections of our site. You should keep this password confidential and you should choose a password that you do not use on any other site. You should not share your password with anyone else, including anyone who works for us. Unfortunately, sending information via the internet is not completely secure. Although we will do our best to protect your personal data once with us, we cannot guarantee the security of any personal data sent to our site while still in transit and so you provide it at your own risk.
How long we keep your personal data
Cookies and similar technology
When you visit our sites, we may collect personal data from you automatically using cookies or similar technology. A cookie is a small file that can be placed on your device that allows us to recognize and remember you.
Advertising on our sites that is based on cookies and similar technology.
We use personalised online advertising on our sites. This allows us to deliver more relevant advertising to people who visit braintrusthub.com. It works by showing you adverts that are based on your browsing patterns and the way you have interacted with our sites. It then shows you adverts which we believe may interest you. Our editorial content is not influenced by the advertising we display.
When you browse our sites, some of the cookies and similar technology we place on your device are advertising cookies, so we can understand what sort of pages you are interested in. We can then display advertising on your browser based on these interests. For instance if you have been reading a lot of food and drink articles, we may show you more advertisements for food and drink.
We do not collect or use information such as your name, email address, postal address or phone number for personalised online advertising.
Online retargeting is another form of online advertising that allows us and some of our advertising partners to show you advertising based on your browsing patterns and interactions with a site away from our sites.
For example, if you have visited the website of an online clothes shop, you may start seeing adverts from that same shopping site displaying special offers or showing you the products you were browsing. This allows companies to advertise to you if you leave their website without making a purchase.
Advertising that we place on our site or on other sites.
We also use personalised online advertising to promote our own services. This means that you may see advertising for our services on our sites (and our other platforms, such as our social media).
Your rights with regard to the personal data that we hold about you
You can contact us with regard to the following rights in relation to your personal data:
If you would like to have a copy of the personal data we hold on you or if you think that we hold incorrect personal data about you, please write to the Data Protection Officer at Brain Trust Hub Media Limited, Zat-Direct Building, Osogbo, Nigeria or email email@example.com. We will deal with requests for copies of your personal data or for correction of your personal data within two weeks. If your request is complicated or if you have made a large number of requests, it may take us longer. We will let you know if we need longer than two weeks to respond. You will not have to pay a fee to obtain a copy of your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive.
Where you have provided us with consent to use your personal data, you can withdraw this at any time.
You also have the right to ask us to delete your personal data or restrict how it is used. There may be exceptions to the right to erasure for specific legal reasons which, if applicable, we will set out for you in response to your request. Where applicable, you have the right to object to processing of your personal data for certain purposes.
If you want to make any of these requests, please contact firstname.lastname@example.org.
We may need to request specific information from you to help us confirm your identity.
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